Liam Neeson’s Back – This Time With An Inspirational Ad For The Special Olympics

Last week we shared an incredible video, in which Liam Neeson extolled the virtues of Ireland to would-be visitors all over the world.

This week, his dulcet tones are back with an even more important video – 'All Champions Are Special' – as he helps launch the Irish Special Olympics campaign. The short and snappy ad builds like a Nike or Adidas piece, then really packs a punch towards the end.

What a wonderful video... although we are starting to think that Liam Neeson could put his voice to footage of an old dear making of a cup of tea, and it would still be uplifting and iconic.